At the Boao Forum for Asia 2025, Vivo made a significant announcement by introducing Vivo Vision, its inaugural mixed reality (MR) headset. This unveiling marks the company’s entry into a sector that has been gaining traction among tech giants. Alongside the Vision headset, Vivo also introduced its ambitious Robotics Lab, a research center dedicated to advancing smart home and personal automation technologies. Although technical specifications of the headset remain under wraps, its sleek and minimalistic design bears a striking resemblance to Apple’s Vision Pro, hinting at Vivo’s aim for a premium market presence. For the company, this moment represents a pivotal step towards the integration of physical and digital realities.
Vivo’s Robotics Lab is set to focus on two key areas: the cognitive capabilities and visual perception of robots. Hu Baishan, Vivo’s Executive Vice President and COO, articulated that robotics is the “natural evolution” of the mobile industry. With billions of users already accustomed to interacting with smart devices daily, the conception of machines that can see, understand, and navigate their environment is a logical progression. The lab aims to leverage Vivo’s advancements in artificial intelligence (AI) and machine learning to equip machines with advanced cognitive skills. Simultaneously, the company plans to utilize its expertise in imaging and spatial computing to enhance high-precision computer vision.
Vivo’s vision extends beyond industrial applications; it aims to integrate robotics into everyday life. The goal is to develop robots that can assist with household tasks, manage domestic responsibilities, or serve as intelligent personal assistants. This initiative is not solely about innovation; it also emphasizes accessibility, with Vivo striving to make consumer robotics a routine aspect of daily living.
The launch of Vivo Vision signifies a significant milestone in reshaping the company’s technology portfolio. Following its success in the smartphone market, Vivo is now pivoting towards an ecosystem that merges vision, interaction, and comprehension of the physical world. Despite the absence of detailed technical information, it is evident that the headset aligns with a growing global trend, where players like Apple, Meta, Samsung, and now Vivo are vying to define the future interface. The device is poised to serve as the primary interface between users and the immersive experiences that consumer robotics will facilitate in the coming years.
